At what point does something become a movement? Standing at the center of your Universe it’s easy to start believing that it happens when you witness things over and over again. Doesn’t this make it clear that the world now believes? Unfortunately, unless you are a Steve Jobs chances are this may not be true and actually probably even if you are. Parking my illusions for a moment I meet between 3-5 people every day that I speak to who are interested in health and wellness. Those who know me know that I am not a public person and so these are astonishing numbers. It takes no more than a minute for them to express interest in being healthful. Many of these conversations end up being an hour long as we speak about my experiences. At the very least there is latent interest.
Yesterday an old friend of mine took me for dinner to Sequel in Bandra, Mumbai. It’s run by a lovely lady who has lived and practiced healthful eating for years. Her passion was obvious. Equally, the quality of the food and the choice of ingredients. Her understanding of what is healthful came through in her choice of 80% cacao for desert (it has resveratrol) or seeds and berries blended into a drink. I understand that there is no place to sit at lunch or dinner time. I am not surprised. If you are looking for a wonderful Café in Mumbai that serves healthful foods look no further.
Over the last two years what I have learnt is that the gap between wanting to and being able to live a healthy life is knowledge and convenience. Knowledge of what to eat and the convenience of being able to do so at will. Combined, it can overcome the monkey in your head.
So no, it’s not a movement; not yet. A large swathe of humanity, especially in urban cities, are exposed to the risk of poor nutrition. It needs more people to talk about it, share the knowledge and make healthy food available before it can become one. How do you fit in?